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New CEO for Crystal Cruises


Edie Bornstein is to replace Gregg Michel as president and CEO of Crystal Cruises on 16 October 2013. Bornstein has more than 30 years of experience in the global cruise, travel and technology industries and served as senior vice president of marketing and sales at Royal Caribbean’s Azamara Club Cruises brand between 2009 and September 2013.

She has also held senior positions at Carnival Cruise Lines, Cunard and Seabourn Cruise Lines and Amadeus Global Distribution Systems.

Michel became president and CEO in 2001, after joining the company as senior vice president of finance and administration in 1988. During his time at the company, he served on the board of directors and was one of the founding members of the management team.

Michel has also served as chairman of the Cruise Lines International Association, where he helped develop safety and security policies for the industry.

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