Jose Carlos de Santiago, president and CEO of the Excelencias Group, presented Tuesday his company’s award in the category of Best Publicity Campaign to Made In Spain, a Spanish firm that created the Europe-oriented advertising plan for the Dominican Republic for the 2006-2007 period. Paola Dimitri, head of the Dominican Republic’s Tourism Office in Spain, told Caribbean News Digital that picking Made In Spain for that particular campaign was like “hitting the nail right on the head.” According to Mrs. Dimitri, Made In Spain’s publicity project really “presents our country in a comprehensive way, underscoring our major travel destinations and sightseeing spots.” |